Thank you Toronto Sun for bringing attention to the ridiculousness of the “Roll up the rim to win” contest at Tim Hortons.
Tim Hortons claims to be environmentally-friendly by selling re-usable coffee mugs and providing a discount to coffee drinkers who bring in their own mug.
But the roll-up-the-rim contest is not available to consumers who bring in their own mug – thus encouraging more waste.
Furthermore, the cups and their lids currently can’t be sorted in Toronto’s current recycling depot, so a lot of these cups end up in a landfill.
Shame on you Tim Hortons – it’s 2010, not 1970!
Read the full story here.
